Conversion Analysis

Not seeing the conversion rates you expected? Have you tested?

At Ghosttech Media we understand that conversion rate analysis is as important to creating a performing website than any other stage of its development. Creating a well designed website with professional sales copy will go a long way to converting your customers but theres just some things that you cant account for.
What is the chance of creating a website that instantly provides the optimum conversion rate? Pretty unlikely.

Conversion-rate Analysis is all about maths.

We take each page of your website and A/B split test. So what does this mean? A/B Split testing involves showing two different copies of the same page for equal amounts of time. Page A and Page B. Page A is the original page. Page B is exactly the same aside from a small change. It is then possible to see over time whether the small change has made a positive or negative impact on the sales of the site.

Rinse and Repeat

We also use Heatmap and Visitor Recording technology to allow us to see exactly how your customers are using your website. The Heatmap Technology allows us and you to see a thermal image showing exactly which areas of your website are of most and least interest to your customers. We then use this in conjunction with split-testing to create a website that maximises your customers experience.
Interested? Contact us using the form to the right